Senior Communicators Forum: Ask Me Anything about Social Media with Sherrilynne Starkie

Join other senior communicators for an evening of conversation, casual networking and the opportunity to ask Sherrilynne Starkie anything about social media!

From Twitter to Facebook to Instagram, Flickr or Pinterest, social media channels are here to stay. These diverse and constantly evolving platforms are transforming the way organizations communicate and interact online. As a senior communications professional, the need to assess the impact of these information channels and to harness them effectively for activities such as fundraising, advocacy and stakeholder communications is key to developing a comprehensive strategic communications plan.

This IABC Senior Communicators’ Forum is your opportunity to gain a more strategic understanding of social media, share ideas with others and ask Sherrilynne anything about social media.

About our topic expert, Sherrilynne Starkie

For almost 20 years, Sherrilynne has been providing communications consulting and services to blue-chip organizations in Britain, Canada and the United States. She focuses on helping clients leverage digital and social media to achieve organizational objectives. Her industry experience ranges from technology & telecommunications to retail, financial services, health care, public sector and business services. As Vice President at Thornley Fallis, Sherrilynne leads teams in developing and implementing communications strategies for the connected era. She is IABC Ottawa’s Vice President of Leadership Development, is on United Way Ottawa’s Campaign Cabinet and is an organizer for Third Tuesday Ottawa.

Sherrilynne has been a featured speaker at the Social Capital Conference and will be speaking at SXSWi 2014 and IABC’s International Conference in Toronto.

If you are a communications professional with 15 or more years of experience, with a leadership-level position in your organization and are an IABC member, join us on Wednesday, April 2 at 5:30 pm at El Meson restaurant to ask Sherrilynne anything about social media.

Tickets: $65 per person, includes a 4-course dinner with entrée options.  Wine and cocktails extra.

When: Wednesday, April 2, 2014. Networking begins at 5:30 p.m., dinner service at 6:00 p.m.

Where: El Meson Restaurant, 94 Beechwood Avenue, Ottawa. Free parking in front and on the side.

Space is limited to 12 attendees, so register now!



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