Going Indie: How to Position Yourself and Build a Client Base (Part 2)

Ken Anderson, Kerry Mortimer

Today’s economic climate is such that many communications and marketing professionals find themselves going independent, whether by choice or force. Join host Tina Barton for this instructive mini-series, featuring interviews with “indie” consultants – from relative newcomers to seasoned pros – who offer real-life lessons and practical takeaways to broaden your knowledge, boost your confidence, and show you steps to success.

Photo (L-R): Kerry Mortimer, Ken Anderson

Host Tina Barton sits down with Kerry Mortimer, ‎President of Mortimer Marketing Group, and Ken Anderson, Owner of Ken Anderson and Associates, exploring how to:

  • identify your unique value proposition
  • assess marketplace opportunities and find potential buyers
  • partner with associates to expand your services

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Also check out

Episode 1: The Starting Block: How to Become an “Indie” Communications Consultant

Episode 3: Going Indie: How to Pitch Prospects and Formalize Agreements

Find opportunities

Charity Village
Public Works and Government Services Canada
Government Bids: Public Affairs (U.S.)

Have a resource to share? Tweet it to #indiecommspodcast
Connect with host @TinaMBarton on Twitter.

This episode was produced by Thornley Fallis

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