About

About IABC Ottawa

The International Association of Business Communicators (IABC) is a diverse global community working to advance the profession, create connection and develop strategic communicators. IABC Ottawa, established in 1976, is a community for professional communicators who want to thrive in their career. We’re a local organization with a global network to connect you to opportunities, resources, people and insights you need to drive business results.

IABC Ottawa is a fun, non-profit organization run by volunteer leaders. To connect the local community we offer a number of career development opportunities to help you learn and connect including: professional development events, networking events, special interest groups for members, Jobline, The Voice podcast, volunteer opportunities and more. This is your community, come join us!

Learn more about the learning and recognition opportunities offered nationally and internationally.

IABC Ottawa, established in 1976, is a community for professional communicators who want to thrive in their career. We’re a local organization with a global network to connect you to opportunities, resources, people and insights you need to drive business results.

Our members work across a variety of industries, from software to healthcare, and sit in junior and senior roles across communications, marketing, PR and more. IABC Ottawa is a fun, non-profit organization run by volunteer leaders. To connect the local community we offer a number of career development opportunities to help you learn and connect including: professional development events, networking events, special interest groups for members, Jobline, The Voice podcast, volunteer opportunities and more. This is your community, come join us!

Local and international volunteer opportunities to build your leadership skills, share your talents and create connections. Opportunities include serving on the chapter board, planning local professional development events, judging awards, being on an international committee to name a few.

About IABC International

The International Association of Business Communicators (IABC) is a global network of communication professionals committed to improving organizational effectiveness through strategic communication.

The International Association of Business Communicators (IABC) is a diverse global community working to advance the profession, create connection and develop strategic communicators. Established in 1970, IABC serves members in more than 70 countries for networking, career development and personal growth. Find out more about the benefits of being part of IABC on our Membership page.


“An organization with excellent internal communication will run smoothly, allowing its members to progress toward a mutual goal, which will ultimately affect the quality of external communication.”

Meet the 2021–2022 Board of Directors

IABC Ottawa is run by a volunteer Board of Directors.

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Alexandra Sebben, President

Digital Content and Communications Specialist

CARLETON UNIVERSITY, FACULTY OF ENGINEERING AND DESIGN
  @alexandrasebben

Alexandra is an award winning communications professional with a specialization in digital marketing. She has created and executed successful digital strategies for high-profile organizations by creating innovative content campaigns. Alexandra holds a Master’s in Professional Communication and a BA in Media Production from Ryerson University’s internationally acclaimed RTA School of Media. She is an avid consumer of pop and internet culture and a self-proclaimed Twitter nerd.

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Anu Sharma, Executive Secretary

Consultant

PROSPECTUS ASSOCIATES
  @AsAnuSharma

With an extensive communications skill set and rich international experience, Anu Sharma has over 12 years of expertise in public relations. Some of her experience includes media relations, digital marketing, event management and reputation management. Her analytics-driven approach and strategic thinking have contributed to her leading multiple award-winning PR campaigns across various sectors, including education, automotive, healthcare, technology, sports, consumer packaged goods and government. In 2019, she was one of PR Moment India’s “30 under 30,” recognized for her contributions to the public relations profession. 

 

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Kayla Isabelle, Past President

CEO

STARTUP CANADA
  @Kaylamisabelle

Kayla Isabelle is the CEO of Startup Canada, the national rallying community supporting and giving a voice to Canada’s 3.5 million entrepreneurs. Kayla has dedicated her career to supporting entrepreneurs, both in Canada and internationally. Kayla is an award winning strategic communications consultant and change management facilitator, and is passionate about leveraging the power of storytelling in the entrepreneurial community. An advocate for women in leadership, Kayla is also the host of the Startup Women Podcast focused on providing resources to women entrepreneurs across Canada. 

 

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Lauren Doty, Executive Vice President

MANAGER, COMMUNICATIONS

ACFO-ACAF
  @lauren_dots

Lauren has eight years of professional experience in communications. She graduated from Carleton University with a BA Honours in Communication Studies in 2014 and has held various communications positions at Carleton University, the British High Commission, and Colliers International. She currently works at ACFO-ACAF, a federal public service union for accountants, as the Manager of Communications and Membership Engagement. She is also a certified Emotional Intelligence (EQ-i 2.0) instructor and holds a Professional & Personal Coach Certification from Concordia University. Her Associate Certified Coach (ACC) with the International Coaching Federation is in progress. In her spare time, she loves to read, travel, and jog!

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Adam D'Agostino, Treasurer

COMMUNICATIONS ADVISOR

SEASPAN SHIPYARDS
  @Dagss

Adam is an experienced communications professional with expertise in developing and implementing communications strategies, with a particular focus on digital media. A graduate of both Carleton University and Algonquin College, Adam began his career as a consultant with NATIONAL Public Relations, one of Canada’s largest public relations firms, where he worked with clients in a wide variety of sectors, including non-profit, international development, agriculture, and defense, among others. A dual Australian-Canadian citizen, he also spent time at the Australian High Commission in Ottawa, where he managed their public diplomacy efforts. Currently, he is a Communications Advisor at Seaspan Shipyards, a Canadian leader in shipbuilding and ship repair & modernization.

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Rafael Dezordi, Vice President, Communications

SOCIAL MEDIA ADVISOR, CORPORATE COMMUNICATIONS

Export Development Canada
  @rcdezordi

Rafael Dezordi is a communications professional, specialized in international communications and stakeholder management within the academic and scientific fields, with a focus on promoting positive change and handle complex global information issues. He has an extensive experience in digital marketing, content creation and brand amplification, through graphic design, web content design, social media outreach, e-newsletters, video editing and podcast broadcasting/publishing. He holds a M.A. in International Affairs, with a specialization in International Economic Policy, from The Norman Paterson School of International Affairs (NPSIA) at Carleton University and an LL. B. (Bachelor of Laws) from the Federal University of Parana.

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Sherry Aske, Vice President, Digital Programming

SOCIAL MEDIA ADVISOR & PROJECT COORDINATOR

ELECTIONS CANADA
  @SherryAske

Sherry is an innovative digital communicator who advises on social media best practices and emerging trends in online storytelling. She joined the federal public service in 2018 after working for six years as a multimedia journalist at CBC Ottawa, where she produced radio, television and online news. Sherry has been asked to speak publicly on issues connected to social media regulation, the future of journalism and reporting in the Canadian media industry. She loves popcorn, podcasts and kickboxing.

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Alex Forbes, Vice President, Website

Marketing Communications Advisor

Accurate Creative
  @alexRYPforbes

Alex has over 12 years of experience with integrated marketing strategy, digital analytics and project management. He graduated from Algonquin College in the Advertising program in 2010. Over the last decade and a bit, he spent time with the Ottawa Citizen, Ottawa Senators, CCA, Pointer Creative and Accurate Creative holding various roles in communications. Receiving his Scrum Master’s certification in 2016, he went on to manage multiple award-winning websites & eCommerce projects. He brings a strong proficiency in providing creative marketing solutions that focus on user experience, brand engagement and online acquisitions. 

In his spare time, Alex loves all things sports (especially hockey and golf), family, DIY home projects, and always hunting down the world’s best poutine.

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Patrick Burke, Interim Leader, Membership

Executive Director

Glebe BIA
  @patrickinOtt

Patrick is a communications professional with nine years of experience. He has offered strategic counsel to Ontario cabinet ministers in crisis situations and led results-driven communications strategies for clients at a PR agency. During the COVID-19 pandemic, he helped establish the Toronto Financial District Business Improvement Area (BIA) as a trusted advocate for business members and a reassuring source of information for their 250,000+ employees.

Patrick moved to Ottawa in 2020 and currently works for Fulbright Canada. He’s lived and worked in five cities throughout his career: Osaka, Japan; London, England; Toronto; Calgary; and now Ottawa.

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Jennifer Bosch Gyuricska, Interim Leader, Professional Development

Marketing Strategist

Prairie Telegraph Digital Marketing
  @prairietelegrph

Jennifer Bosch Gyuricska began her career 20- some years ago as a radio disc jockey in small-town Alberta. She’s since worked her way across Canada and back again, received her Bachelor of Professional Arts in Communications Studies from Athabasca University, and become Certified as an Associate in Project Management from the PMI Institute. These days, Jennifer is at the helm of Prairie Telegraph Digital Marketing, providing project management, marketing strategy, and small business support so her clients can spend more time on the important things – like going outside, being with family and friends, and generally being unattached from their desk.

Meet our Volunteers

A number of volunteer roles are available, offering you the flexibility to fit your needs and availability.

 

Assistant Producer, Digital Programming Team

As Assistant Producer, you will gain valuable experience in creating and promoting a podcast.

Your responsibilities may include:

  • Researching and idea generation of topics of interest;
  • Booking guests and writing interview questions; and
  • Writing descriptions and social media to promote episodes of The Voice.

 

Director of Volunteers, Leadership and Development

As Director of Volunteers, you will gain experiencing in leading a group of volunteers.

Your responsibilities may include:

  • Coordinating team of up to 15 volunteers;
  • Ensuring volunteers are engaged through initiatives such as events, and internal platforms;
  • Planning internal events; and
  • Executing on elements of the Volunteer Retention and Recruitment Strategy.

 

These volunteer roles provide an opportunity to learn and grow in your field. If interested, submit your resume to leadershipdevelopment@ottawa.iabc.com.

Volunteer at IABC Ottawa

Form for Volunteer applications
  • Volunteer with us! Take a few minutes to tell us about yourself.

  • Where are you on the IABC career roadmap? (e.g. student or entry level, generalist/specialist, strategic advisor, business leader).
  • List the skills you would like to contribute to IABC Ottawa.
  • What personal or professional experience are you hoping to get out of volunteering?
  • What time commitments are you looking for (e.g., project based, short term, long term)?
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Erica Principe,

Director of Content Management & Website Analytics

Erica is a passionate and driven marketing and communications professional with 2 years’ experience in the field. She doubles as a full-time marketing and communications officer at the Telfer School of Management and part-time PR student at the University of Ottawa. Her interests include social media, content creation, digital marketing, events, and project management.

She holds a diploma in Public Relations from Algonquin College and is one semester away from completing her Honours Bachelor of Arts with Specialization in Public Relations. Erica is a self-proclaimed expert coffee drinker and multitasker – passionate about traveling, learning new languages, volunteering, and all things food-related!

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Priscilia O. Kabengele,

Membership Engagement, Members Connect

Priscilia Odia Kabengele just received a specialized bachelor’s degree in public relations and communications from the University of Ottawa and College La Cité -with honors-. She will be pursuing her career in the Government of Canada. She likes reading and testing new technologies. She is interested in the contribution of new media to public and organizational communications. She will volunteer in the members Connect Program.

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Samantha Rae Ayoub, MA, CMP,

Director, Certification

Samantha is a seasoned communication professional with 15 years of experience advising organizations and senior leadership.

She has built her career working within organizations to improve their communication, planning and operational efforts, and has also worked closely with numerous CEOs, COOs, and scientific experts, coaching them on effective communication strategies and media relations.

She holds a Masters degree in Professional Communication and has obtained professional certification as a Communication Management Professional (CMP).

Fun facts: She is a wife, dog owner, restaurateur – yes it’s true! – and a member and avid volunteer of the International Association of Business Communicators.

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Anna Buczek,

Director, Member Relations

Anna Buczek is an accomplished project management and events professional with nearly 20 years of experience working within the communications profession in healthcare, the non-profit sector, and academia. Currently working at The Ottawa Hospital, she is responsible for planning and delivering events and recognition initiatives for hospital staff. A passionate advocate for clear, concise communication and life-long learning, Anna currently volunteers her time and lends her expertise to the IABC Ottawa Membership Team, connecting with new members and planning member-centered events.

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Lubna Ahmed Hussein,

Content Development

Lubna is a self-motivated and communications professional with 12 years of experience in journalism, community mobilization, outreach and public information in a developing country.

She pursued an interdisciplinary education that includes a postgraduate diploma in communication, B.Sc. (Honor) in Agriculture Sciences, a diploma in Public Relations and Press from abroad. Also, in Canada, she obtained a certificate from Algonquin College in Electronic Business Management. Now, she enrolled as a full-time PR student in the Public Relations program at Algonquin College.

Lubna is a long-life learner. After her move to Canada, Lubna started from scratch as her work experience was in a different language and environment. She worked as a language teacher with well paid, but she has not forgotten her first field.
Although Lubna holds a diploma in Press and Public Relations from abroad, she decided to redo it to update her knowledge and adapt technical skills to suit the new media and practice PR work in developed countries.

Lubna is interested in women’s human rights issues. She came to international attention in July 2009 when she was prosecuted for wearing trousers. Lubna has used her communication skills to get local and global media support to attack ridiculous restrictions on women’s rights in Sudan. She successfully directed one of the most effective campaigns to support women’s rights in her country of birth. Lubna speaks English and Arabic, and she enjoys gardening in the community gardens here in Ottawa.

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Lara Estephan,

Director, Membership Engagement, Events

Lara Estephan is a Digital Office Coordinator at EDC. She is a creator, writer, editor and content strategist with a knack for organization and a flair for detail. She blends storytelling, strategic thinking, and communication tactics to translate complex texts into crisp, jargon-free messages that speak to target audiences.

Lara loves to generate new ideas and devise feasible solutions to relevant problems. She enjoys embracing the lessons learned from failure, standing up and continuing to grow.

This year she has joined IABC Ottawa’s membership team to support the creation and execution of the monthly Member Meet Ups.

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Bella Nguyen,

Advisor of Content and Social Media

Bella is a trilingual public relations practitioner with strong social media, content creation, and project management skills. With a passion for serving the community, especially women and children, she is working as a social media coordinator at Lawrence Scott Atelier – an eco-forward and ethically-focused fashion brand in Ottawa

This final year in the Algonquin College Public Relations (ACPR) program, Bella has been supporting the ACPR networking event series – Network For Growth. Her past experience includes coordinating social media platforms for The Salvation Army Mississauga Community and the Guard.me International Insurance’s campus ambassador program. For the ACPR charity campaign – Culture Connects Communities, she has accumulated extensive experience in drafting content for various media channels, executing marketing plans, analyzing interactive data, and building an online community. The campaign raised over $10,000 and ended up gaining many new followers and interactions.

In her own words: “Everything is impossible until I make it possible. I love challenges because overcoming them shows how valuable I am.”

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Megha Jha,

Coordinator, Leadership and Development

Megha Jha is an active leadership, development volunteer at IABC where she is responsible for assisting in volunteer management through coordinating volunteer engagement events and outreach activities. She has a major in Public Relations from Algonquin College and bachelor’s degree in Journalism and Mass Communications from Lovely Professional University in India. Driven by performance, she takes pride in providing the best work possible.

In addition to her current position at IABC, she also volunteers at Khalsa Aid Canada as communications manager and manages media relations, coordinating with local nonprofits to collaborate for community service projects in the city. In her free time, she enjoys cooking Indian food for her family and friends.

Past Presidents of IABC Ottawa

2020-2021 – Kayla Isabelle

2019-2020 – Kristina Martin

2018-2019 – Samantha Rae-Ayoub

2017-2018 – Kaleigh Maclaren

2016-2017 –  Dominique Jolicoeur

2015-2016 – Sherrilynne Starkie

2014-2015 – Tara Lapointe

2013-2014 – Jennifer Birch

2012-2013 – Kelly Rusk

2011-2012 – Kerry Mortimer

2010-2011 – Sandra Markus

2009-2010 – Sandra Markus

2007-2008 – Doug Wotherspoon

2005-2006 – Gord McIntosh

2004-2005 – Malcolm Bernard

2002-2003 – Isabelle Perreault

2003-2004 – Stephen Goban

2000-2001 – Katherine Power

2001-2002 – Wendy Cherwinski

1998-1999 – Stephen Boissonneault

1999-2000 – Beth Green

1996-1997 – Mark Giberson

1997-1998 – Ellen Henderson, ABC

1994-1995 – Darrin Shewchuk

1995-1996 – Kate Low

1992-1993 – Sue Rutherford, ABC

1993-1994 – Moria King

1990-1991 – Christine Tausig

1991-1992 – Cathy Sabiston

1988-1989 – Peter Johansen

1989-1990 – Freda Fraser

1986-1987 – Don Reimer, ABC

1987-1988 – Mark Giberson

1984-1985 – Richard Chambers

1985-1986 – Rick Green, ABC,MC*

1982-1983 – Catherine Mason

1983-1984 – Oxana Sawka, ABC

1980-1981 – Dave Esler, ABC

1981-1982 – Christopher Bunting, ABC, MC, IABC Fellow 

1979-1980 – Jan Logan

1978-1979 – Joel Levesque

1976-1977 – Lorne Darlington

1977-1978 – Rick Green, ABC, MC*

1975 – Lucille Tessier

1976 – Lorne Darlington

*deceased  
ABC = Accredited Business Communicator
MC = Master Communicator


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Join Us

We are an organization of professional communicators who work toward advancing careers of individual members as well as advancing the communications field as a whole.

Membership with IABC/Ottawa includes access to a network of local members, professional development workshops, meet-ups, webinars and more.

JOIN NOW