Lessons from IRONMAN for the communications world: Basia Vanderveen profile

Communicator, accredited IABC professional…extreme IRONMAN athlete? It’s an exceptional combination. But there are few other ways that adequately sum up Basia Vanderveen’s unique contribution in the workplace. “I love what endurance sports have brought to my life for me, for my family, and for my employers,” says Vanderveen. “I have to stay organized and efficient…

From festival founding to communications: IABC Ottawa’s Awelana Akeriwe shares lessons from AfroFest

Awelana Akeriwe’s accomplishment is one to which few other Ottawa communicators can lay claim: Starting, from scratch, an annual festival that celebrates African culture. But founding AfroFest, a Regina-based festival, is more than just a unique line on her resume. She says it’s helped her a lot in her communications career. “With AfroFest I quickly…

A commitment to authenticity: IABC Ottawa profile of Rojen Izzetpanah

Ro Izzetpanah has held many positions in her career. Finance specialist with the Government of Canada. Customer Service Representative for a major national bank. Manager of Marketing for an amateur baseball team. But what some might call “job hopping” or indecisiveness is actually, for Izzetpanah, reflective of her broader philosophy on marketing communications. It all comes…

The value of relationships: Member profile of Mathieu Larocque, Spokesperson, CATSA

Mathieu Larocque believes relationships are at the heart of great communication. As the spokesperson for the Canadian Air Transport Security Authority (CATSA), the Crown corporation responsible for screening air travellers and their baggage, Mathieu says building connections with other people can make all the difference. “I have a large network of contacts across the country…

Building internal communications success stories: Meet IABC Ottawa member Eileen McKeever

Eileen McKeever knows it’s a cliché, but in her case it’s true: No two days are ever the same. That’s because, when you’re working in internal communications, you aren’t just working in one corner of an organization. You’re communicating with an entire company. “I love the interaction and collaboration with our internal clients in trying…